When STONE LUCKSHINE announced the birth of INFINITY RECORDS i was skeptical of what will come out of it considering the artists that are or were signed under the label were B-list and underground artists. SUPER7 is incredible but still making his way up to the top and he was their most recognizable artist by far under the NEW LABEL, ROCKA$H, SOMER YUR, ALLOR YUR whom were all new to the music scene, to the fans and audiences so it felt like bad investments from the start, at least that’s what I thought until SUPER7 dropped DA LAY PROBLEM DEH audio, a song that touches on everything in our society, from politics to societal ills, from confusions in the Industry to crimes and poverty in the country. the song did not really get that serious buzz however, it was a sign that the Label was really not in the mix to just make up the numbers.
As I was anticipating something bigger from Super7, Right out of the blue the name Rocka$h hits the country and across when he dropped a massive song PARTY WITH ME collaborating with DenG and Kobazzie D Lorma boy, not only did he got famous for it instantly, he become favorite to many listeners especially the females and and idol to his peers and other underground artists. the song is still receiving massive airplay In Liberia and beyond but Rocka$h would not rest on his auras as he follows up with another everybody’s favorite Joint call CALLERBOI. It was cleared from that moment that INFINITY RECORDS invested wisely and it’s paying off right from the start.
I had an interesting chat with the rising star about his never seen and never heard style of music for a Liberian artist and he told me “It’s a versatile version of the New School Afro pop”. And he’s the only person with his unique style so far. His Sounds are made up of Afro fusion/afro pop, A bit of calypso, Ska(caribbeansound),Mandé Music of Ngoni, balafon and banjo sounds. So much goes on in setting up the beats and the man behind the production of such monstrous beats is no other but yours truly Luckyboi(STONE LUCKSHINE).
Arguably the best producer in the Country right now, with Rocka$h also being Arguably the best signing of INFINITY RECORDS yet and the next best thing in Liberia right now. With this uprising star on the label, THE RECORD label has a priceless jewel in their possession. A Gold mine with millions dollars worth of assets. Talents like him is rare, with the right team willing to invest in marketing his brand continentally and globally will result into nothing but a win-win for all parties. Let’s face it, the guy is unique plus he has the charm, superstar appeal about him. I’m sure With a personal manager in Marie Collins and mentored by Luckyboi, there will be no limits/hitches to how much this rising star can achieve in his career. I’m sure they will give him a platform to express his creativity fully.
Here’s a little background details of the rising superstar. born as Nelly A. Sheriff in Zorzor Lofa county, Liberia. Known by his stage name Rocka$H is a Liberian uprising artist,He speaks and sings French, English and his native Mandingo language/dialect,The first of its kind in the Industry. Tall, dark and handsome. A good graphic designer too. Spoiler!!! The visuals for his highly successful singles PARTY WITH ME and CALLERBOI are in the pipelines. Once the management team are done with their homework, your callerboi is going to call us to Party with him in those videos.
We wish you all the best in your career ROCKA$HDOWNLOAD: Racka$h Feat. JB (SoulFresh) -Caller Boi-
WRITTEN BY: JAY KAMARA [EDITOR PLUSLIBERIA]